Content Strategy
The strategy layer your content has been missing.
Before a single word gets written, we figure out who you’re writing for, what they need to hear, and where your competitors are leaving gaps. The result is a plan your team can execute immediately, not a slide deck to revisit quarterly.
The work, by the numbers.
Planning & Research
We start by getting to know your company properly — detailed research into your market, your buyers, and your category, plus a brand questionnaire you fill in so we capture your positioning, voice, and goals in your own words. Everything that comes after is built on that foundation, which is the groundwork generalist agencies and freelancers tend to skip.
Competitive Analysis
We map your competitive landscape across the signals that actually decide rankings — keyword gaps, the search intent behind each query, the content angles your competitors have and haven’t taken, and where buyers sit in their journey. That shows us the ground you can realistically own, so you rank faster by going after winnable gaps instead of fighting for the same head terms everyone else is chasing.
Content Audit & Pruning
Not everything deserves to stay published. We audit your full content library, identify what’s helping versus hurting your brand, and build a content pruning plan that improves rankings and buyer experience at the same time.
Content Calendar Creation
We turn the strategy into a working calendar your whole team runs from — topics, owners, formats, due dates, and status, living in your CMS, spreadsheet or project tool rather than a forgotten slide. Each piece is sequenced to support the campaigns, launches, and sales priorities that matter this quarter, and we keep it current as those priorities move.
The work, by the numbers.
Working with Tara, Divya, and the SeriesX team has been a breath of fresh air. Their attitude, energy and proactive approach are not something you always get from an external partner.
The team not only produced well-written, concise content but also kept stakeholders accountable, maintained high quality, and ensured assets reached publication. I highly recommend SeriesX Marketing for B2B content services and technology companies.
It didn’t feel like a vendor-client setup”
We engaged SeriesX to create technical blogs, case studies, and LinkedIn content — and what really stood out was the depth of research and understanding. Before writing, the team always takes the time to grasp the topic thoroughly, align with our technical experts, and shape the content to match what our audience actually wants to read.
It never felt like a typical vendor-client setup. Our conversations go beyond execution — we regularly collaborate on content strategy, trends, and how to make our messaging more impactful. It feels like working with a true partner.
We teamed up with SeriesX Marketing to look into new markets, but found their talent in revamping our old content was the true win. They breathed new life into nine of our US case studies, thanks to a writer skilled in both SaaS and dental fields, which made all the difference.
Working with the SeriesX Marketing team was a fantastic experience for us. They were proactive, well-organized, and ensured timely delivery of everything. We’re really happy with how the new website turned out. The positive feedback we’ve received so far has been encouraging and is already contributing to our client acquisition efforts. We’d be happy to collaborate with them again in the future.
Exceptional team to work with! The SeriesX team created the first Product Marketing and Content Strategy for ZORP. They were exceptional in translating the founder's vision to actionable plans that helped us execute marketing fast.
SeriesX Marketing puts tremendous effort into understanding our unique requirements and their expertise has significantly improved our online presence. I highly recommend Tara for anyone looking to enhance their SEO & content strategy.
The work, in detail.
From the SeriesX blog.
Ready to stop guessing what to publish?
Book a 30-minute discovery call. We’ll look at where your content is stuck and what to prioritize, and if there’s a fit, you’ll have a custom proposal within 5 business days.